Google SpamBrain – The Future of Solicited SERPs and SEOs! 

There is only a hint of difference between the dark web and Google – the two aspects of the internet itself. With the rise of search engines and Google, a huge part of data was exposed to the world. While proper help was provided in case of privacy breaches due to spam, it was better to solve this issue at once. The constant malicious and disruptive environment on the internet finally resulted in SpamBrain.

From emails, websites, and even search engines, spam has possibly invaded every piece. It is extremely misleading and distracting, hence immediate action was required. Starting from 2018, Google has had an acute spam filter to combat it steadily. Read on more to know more about this new protection service you are free to avail of!

What is SpamBrain?

Despite being fairly new in the stream, this proaction algorithm has effectively made it safer to use the internet. 

You might already know this, SpamBrain is an AI-based prevention algorithm designed extensively for: 

  • Detecting
  • Improving
  • Minimizing

This 3-step verification process is arguably working well. For reasons still unknown, SpamBrain was only disclosed officially this year itself, in 2022. SpamBrain went through a test phase to ensure proper security satisfaction. 

Talking about growth, an impressive rate of statistical analysis has been noticed. If you think that Google has been defenceless before SpamBrain, think again. Overall, its shared spam detection and removal statistics have been a good backup. 

According to Google, this platform is updated continually to identify and improve its performance in the detection of spam. 

Mentioned below are some highlights from the official Google update (2021):

  • 99% of search results came out spam free
  • 70% reduction in hacked spam sites
  • 75% reduction of spam on hosted platforms
  • 6X higher identification of spam sites in comparison to last year

This webspam report of 2021 focused on the additional thwart of search spam attempted strides by Google. In the fight for improved search results, there is a chance of sites getting away with spam tactics. However, high-ranked Google searched sites have not lagged behind in blocking. 

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  • Profile and key listings
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Application of SpamBrain in the Contrasting Types of Spam

Knowing what kind of traps is laid out on the internet in the form of spam is a great help in preventing unwanted interference. Read on to know about the various types and the role of SpamBrain in each of them.

Email Spoofing-
This is the act of sending emails with a forged sender address. These are disguised as ham emails. You should have a strong security system to avoid this breach. You can use different methods as well: 

  • Use throwaway accounts when registering on unregistered sites
  • Make sure the email password is not decodable. Google’s auto-generated password is a good idea here. 
  • Inspect the email headers, especially when unverified links have been attached. 
    Rest assured that SpamBrain will be able to detect and protect your privacy immediately.


This is a common promotional practice carried out. Commonly known as the black hat practice, it is performed by many to increase the number of external backlinks which, results in better SERP positions. SpamBrain helps avoid different types of link spams by determining the source the links came from and further tossing them in the spam folder.


Tech Support-

You might have encountered this at various websites on the search engine. They are alerting messages indicating that your device has been inhabited by viruses. When in reality – that link is the virus. Similar to email spoofing, these spams have a common link that gives them away. They often state that they are from known cyber security companies. 


It is the term used to specify unsolicited emails. The virus has the potential to disable corporate and other mail servers by consuming resources while seeking out additional contacts and sending copies of the virus to others through emails. 
SpamBrain helps us to avoid downloading or viewing any attachments from unknown and suspicious senders. This way it breaks the chain of the malspam circulating through emails.


It is a fraudulent attempt to obtain sensitive information or data, such as credit card numbers and passwords by impersonating oneself as a trusted entity in digital communication. It can be done through web pages that are solely designed to collect information. 
SpamBrain blocks these kinds of messages and puts them on the blocked list. They have a powerful engine under the hood that stops phishing messages and leaves you a clean and safe inbox.

Bayesian Poisoning-

There is a definite chance that almost all internet users have witnessed this. It is initiated through what we refer to as ‘gibberish’ spam. Curiosity is a natural instinct that has been targeted here. Random words, letters, and codes on our screen openly invite the target to investigate and in the process fall into a spam trap. A lot of question words seem to make sense eliminating the various random words. If you notice carefully, you might be able to notice the pattern formed and followed.

There is, of course, a long list of types of spam waiting to be decoded. The ones mentioned above are the most common cases of spam. SpamBrain has potentially succeeded in eliminating most of them efficiently. However, it is advisable to try and avoid these threatening samples before they cause severe damage to your online security.

Other Spam easily detected by Spambrain Algorithm

Sneaky redirects:

Redirecting web users from the page they intended to visit another, often unrelated website. This is done without the user’s knowledge or consent and is considered deceptive and malicious behaviour according to Google.

Doorway Pages:

Doorways are websites or pages established to rank for certain, comparable search queries. They’re bad for users since they may redirect the user to a number of identical sites in their search results, with each one ending up taking the user to almost the same place. They might also direct visitors to intermediary pages that aren’t as valuable as the final goal.
Here are some examples of doorways:
Users are led to a single, unified web page from multiple domain names or pages targeted at distinct regions or cities.
Pages that are considerably similar to the search results than a well-defined, browseable structure.

Thin Content:

Thin content is web content that lacks substance or value. It is typically short, poorly written, and unoriginal. This type of content offers little to no value to users and does not help to improve a website’s SERP ranking.

Link Schemes:

A link scheme is a deliberate attempt to manipulate a website’s SERP ranking by artificially inflating the number of links pointing to that site. Link schemes are considered a form of spam and are against Google’s Webmaster Guidelines.

Article Spinning:

Article spinning is the process of taking an existing article and modifying it slightly to create a new, unique article. This is done by changing the wording of the original article or by adding new paragraphs, sentences, or even whole sections. Article spinning is considered a form of content theft and is not tolerated by Google.

Automatically generated content:

Automatically generated content is exactly what it sounds like: content that is generated by a computer program rather than a human being. This type of content is often of poor quality and is considered a form of spam. Google does not tolerate automatically generated content and will take action against websites that use it.

User-generated spam:

User-generated spam is a type of spam that is created by real people, rather than automated programs. It is often difficult to distinguish from legitimate content, which is why it’s important to be on the lookout for signs of spam. Some common examples of user-generated spam include: comment spam, forum spam, and blog spam.

Hidden text and links:

Hidden text and links are a form of SEO spam that is used to deceive search engines. The purpose of hidden text and links is to artificially inflate the relevance of a website for certain keywords. This is done by hiding textual content on a web page that is stuffed with keywords, or by placing links on a page that are not visible to users but can be seen by search engine crawlers. Hidden text and links are considered a form of deception and are against Google’s Webmaster Guidelines.

Scraped Content:

Scraped content is a type of content that has been copied from another website and published on your own site without adding any value of your own. This is considered a form of plagiarism and is not tolerated by Google. If you are caught publishing scraped content, you could be penalized by Google.

Irrelevant Keywords:

Irrelevant keywords are keywords that are not related to the content on your website. Using irrelevant keywords is a form of keyword stuffing and is considered a form of spam. Google does not tolerate keyword stuffing and will take action against websites that engage in this practice.

Creating Pages with Malicious Behavior:

Creating pages with malicious behaviour is a violation of Google’s Webmaster Guidelines. This includes pages that are designed to trick users into downloading malware or revealing personal information (such as passwords or credit card numbers). If you are caught creating pages with malicious behaviour, your website will be penalized by Google.


Google continues to strengthen its security system and measures to account for a safer version of internet usage. New methods are constantly being launched if they seem to add something practically and figuratively. If you are an avid media user, it is appreciable to be informed about all kinds of ventures being carried out.

SpamBrain is one such addition from Google’s side. It is new but compensates for that with its pleasing algorithm and fast detection speed. The quality of search engine sites and rankings of legitimate pages have risen significantly and don’t seem like stopping anytime soon. 

You can know more about SpamBrain from Google itself and read through its previous endeavours displayed. Various websites are covering its features and functions as well. It is no doubt a trustable source as it is credited by Google but getting more information about its inner settings doesn’t hurt. Google web spam reports are handy in comparing the software’s performance rates.

We hope this blog has been insightful for you in various disciplines, for instance, you got to know how unnatural links affect search quality along with how it is prevented!